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Hi, I'm Yael!

I dreamed about my wedding since I was five.
So when it was finally my turn, I assumed I’d glide through planning with confidence and clarity.
 

Spoiler: I did not.
 

All that imagining (and silently judging other people’s weddings) didn’t help me make decisions when it actually mattered. Instead, I found myself overwhelmed, second-guessing everything, and wondering how a single day could come with so much pressure.
 

I’ve spent years studying how people make decisions — and more importantly, how irrational we become when emotions, money, and expectations collide. And during my own wedding planning, I fell straight into many of the classic traps I’d learned about.
 

That's what inspired Mostly Rational Bride. 
Come bear witness to the lessons I learned along the way so you can plan your wedding without losing your mind and in a way that reflects your happiest, mostly rational self.​

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Yael Mark, author of Mostly Rational Bride
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